This poster utilizes a printed artwork of Mexican artist, Leopoldo Mendez, done under the printing collective El Taller de Gráfica Popular in Mexico. The original image by Mendez is placed on a poster with the slogan "Solidarity Farmworkers" and the…
This poster, like the poster of Zapata, was mass-produced along with El Malcriado by the same printing collective, El Taller Gráfico, Farmworker Press in Delano, California. Both posters of Villa and Zapata were advertised in El Malcriado in order to…
El Malcriado, “The Voice of the Farmworker," was a newspaper for the farmworker community in California’s Central Valley, an essential medium to communicate activities, concerns, and union updates for the United Farm Workers. It was provided to the…
El Malcriado, “The Voice of the Farmworker," was a newspaper for the farmworker community in California’s Central Valley, an essential medium to communicate activities, concerns, and union updates for the United Farm Workers. It was provided to the…
This poster centralizes the image of Zapata, surrounded by leading and representative figures of the Chicano movement. Some images that surround the central Zapata figure include images of Pancho Villa, Cesar Chavez, Dolores Huerta, La Virgen de…
Much like the UFW, MECha, a student Chicano organization, utilized the image of Zapata to better relate to the Mexican-American community. This poster plays on the typical image of Uncle Sam with the slogan, "I want you! For the U.S. Army." However,…
It is unknown who made this poster and for what purpose. However, the same image of Zapata is utilized that was used in the UFW poster. The generic poster becomes a symbol for the man himself, without necessarily representing a specific cause.
This poster juxtaposes three heroic figures that embody the UFW cause: Cesar E. Chavez, co-founder of the UFW; Emiliano Zapata, agrarian leader of the Mexican Revolution; and, Martin Luther King Jr., nonviolent leader of the Civil Rights Movement.…